TREND: Virtual Events Are Still Thriving

We examine why virtual and hybrid events are still a popular option for brands launching products

Since the pandemic product launch events have been undergoing a remarkable transformation. The buzzword? Virtual and hybrid experiences. Let’s dive into why this trend keeps gaining momentum and how it’s reshaping the way brands unveil their latest offerings.

TREND: Viva Magenta!

3 Ways to incorporate Pantone’s 2023 colour of the year into your next event

Pantone, the world’s leading authority on all things colour, has declared Viva Magenta as 2023’s colour of the year. The shade described as “an electrifying, and boundaryless shade that is manifesting as a stand-out statement” is perfect for creating bold, on-trend event designs and details.